{"id":544667,"date":"2025-09-07T11:36:55","date_gmt":"2025-09-07T15:36:55","guid":{"rendered":"https:\/\/www.mdbriefcase.com\/product\/chapter-2-perception-is-real-even-when-it-isnt\/?courseid="},"modified":"2025-09-07T11:36:55","modified_gmt":"2025-09-07T15:36:55","slug":"chapter-2-perception-is-real-even-when-it-isnt","status":"publish","type":"product","link":"https:\/\/www.mdbriefcase.com\/fr\/product\/chapter-2-perception-is-real-even-when-it-isnt\/?courseid=","title":{"rendered":"Chapter 2:  Perception is Real &#8211; Even When It Isn&#8217;t"},"content":{"rendered":"<p dir=\"ltr\" style=\"text-align: left;\">When we pay attention and listen for people&#8217;s beliefs and values, we get important clues about how to <strong><em>ignite a shift their behavior<\/em><\/strong>.<\/p>","protected":false},"excerpt":{"rendered":"<p>When we pay attention and listen for people&#8217;s beliefs and values, we get important clues about how to ignite a shift their behavior.<\/p>","protected":false},"featured_media":0,"comment_status":"","ping_status":"closed","template":"","meta":{"_acf_changed":false,"inline_featured_image":false},"product_brand":[],"product_cat":[],"product_tag":[],"class_list":{"0":"post-544667","1":"product","2":"type-product","3":"status-publish","6":"first","7":"instock","8":"downloadable","9":"virtual","10":"taxable","11":"product-type-simple"},"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.0 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Chapter 2: Perception is Real - Even When It Isn&#039;t - MDBriefCase<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.mdbriefcase.com\/fr\/product\/chapter-2-perception-is-real-even-when-it-isnt\/?courseid=\" \/>\n<meta property=\"og:locale\" content=\"fr_CA\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Chapter 2: Perception is Real - Even When It Isn&#039;t - MDBriefCase\" \/>\n<meta property=\"og:description\" content=\"When we pay attention and listen for people&#8217;s beliefs and values, we get important clues about how to ignite a shift their behavior.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.mdbriefcase.com\/fr\/product\/chapter-2-perception-is-real-even-when-it-isnt\/?courseid=\" \/>\n<meta property=\"og:site_name\" content=\"MDBriefCase\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.mdbriefcase.com\/product\/chapter-2-perception-is-real-even-when-it-isnt\/?courseid=\",\"url\":\"https:\/\/www.mdbriefcase.com\/product\/chapter-2-perception-is-real-even-when-it-isnt\/?courseid=\",\"name\":\"Chapter 2: Perception is Real - Even When It Isn't - MDBriefCase\",\"isPartOf\":{\"@id\":\"https:\/\/www.mdbriefcase.com\/#website\"},\"datePublished\":\"2025-09-07T15:36:55+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/www.mdbriefcase.com\/product\/chapter-2-perception-is-real-even-when-it-isnt\/?courseid=#breadcrumb\"},\"inLanguage\":\"fr-CA\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.mdbriefcase.com\/product\/chapter-2-perception-is-real-even-when-it-isnt\/?courseid=\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.mdbriefcase.com\/product\/chapter-2-perception-is-real-even-when-it-isnt\/?courseid=#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.mdbriefcase.com\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Shop &#8211; 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